Wednesday, March 23, 2011

Create the Digital You

For many personal and professional brands, on-line presence is where there is a level playing field vs the big, giants. To compete, you must first be digitally present.

So, create your individual accounts in google mail (gmail),,, and These accounts will be used for our class discussions and for submitting and grading student assignments.

When possible, create a username with the following format: usernamenickname.... For example, if you are juan de la cruz, then your gmail account should ideally be don't use emails like or If you already have a gmail account, then make this second gmail account that follows the naming format discussed here.

If you are a computer techie, go straight to the following links:

For additional tips, go to Coach Bong's guide for Lola Techies...

Do you exist in the digital world?

If somebody googles you, will the real you appear?

It is always good to establish where you are digitally at the start of the course. Then do this exercise again at the end of the course.

step 1 - Go to google search.  Do a search for your "family name".
step 2 - Take a screenshot or digital snapshot of the page 1 result. Print screen the result
step 3 - Paste the printscreen on Powerpoint (Click the "paste" icon or simultaneously click "Ctrl" + "v")
step 4 - Label the screenshot appropriately: "Google search for "your family name" as of  "date".
step 5 - Repeat steps 1 - 4 using 2 other search engines: YaHOO and Bing.
step 6 - Repeat steps 1 - 5 this time, search for  your full name.
step 7 - Save you file in this manner - yourname.assignment1
step 8 - Email it to before the deadline.
step 9 - When you already have a student blog and a slideshare account, upload the file into slideshare. After 2 days, embed the file in your student blog.

2 samples of student assignments: (first 2 to submit and post on their blog and link to vcoach on facebook)

Create your digital twin today!
Bong De Ungria
Certified Digital Marketer