Z: The Outcome
Unleash the super-brands inside of us.
Superheroes and
famous artists are really ordinary people doing extraordinary feats when the
need or opportunity arises.
Y: The Reasons Why
Many of us may have settled to living ordinary lives doing
what we are good at. We may have forgotten that once upon a time, especially
when we were children, our imagination was unconstrained by the limits of time
and space and reality.
This simple exercise of choosing and visualizing the famous
artist (that sounds or looks like us) or the superhero that we can best
identify may be a good trigger to allow us to re-discover and develop the real
famous and superhero brands inside each one of us.
Through this marketing class, the use of marketing
principles and branding may be the triggers or catalysts or secret powers that
can make a difference in the quality of life of the students taking this class.
This is very aligned to the Ignatian standard of Primus
Inter Pares, being First Among Equals.
X: What We Do
Upload a picture consisting of 3 elements. Element 1: Your recent, solo, professional photo (center), Element 2: superhero
you most identify with (left) and Element 3: the famous artist or singer (preferably local
and living) that you look like or sound like. If you can, pls. put text under
each picture. See the sample below.
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